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AI Studio

Draft a campaign with AI

AI Studio turns a short description into ready-to-use ads and posts in your brand. You review every draft before anything goes live, and campaigns are always created paused.

5 min read3 sections

Before you start

  • Set up your brand kit under Brands & products: logo, colours, fonts and tone of voice. AI Studio follows it.
  • Add the products you want to promote, with good photos.
  • For ads, connect the ad account you want to launch in. AI Studio launches ads in Google Ads and Pinterest Ads today.

Draft it

  1. Open AI Studio and pick the product.
  2. Say what you want, for example 'Pinterest ad for the linen duvet' or 'Instagram post for Christmas'.
  3. Review the concepts: image, headline, text and call to action.
  4. Refine in the chat, for example 'make it catchier' or 'warmer light', until it fits.
Generating concepts uses AI credits. Your plan includes a monthly allowance; the credits pill in AI Studio shows what is left.

Launch it paused

  1. Choose the concept you want and open the launch card.
  2. Confirm the ad account, goal, budget, dates and targeting.
  3. Create it. The campaign is created paused, so nothing is spent until you activate it.
  4. Activate it under Campaigns, or in the ad platform itself, when you are ready.
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